Novel protein foods

What are 'novel' protein foods & how can they help my pet?

Did you know that protein is the number one cause of food allergies in pets? Contrary to common belief, allergies develop to foods and ingredients that your pet has been fed a lot of.  So, if you have a furry friend that has been diagnosed with a food allergy/intolerance it may be helpful to try them on a food that contains a ‘novel protein’ (i.e. one that they have not been fed before and should not be allergic to).

 

To make it easier for you, we have grouped together foods that contain more unusual proteins for you to choose from e.g. rabbit, venison and duck.  If you need any help or advice please contact our vet team and they will be happy to help.

 

Don't forget to check out our selection of novel protein treats too!

 pair or dogs 
Category
Age
Manufacturer
Species
Brand
Type
Size

87 Item(s)

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  • Beco MSc Certified Cod & Haddock...

    Beco MSc Certified Cod & Haddock food for dogs is hypoallergenic, free from grains, gluten, preservatives, meat meal...
    £15.99

    Unavailable

  • Beco Wild Boar For Dogs 2kg

    Beco Food For Dogs Wild Boar, is hypoallergenic, made using only high quality ingredients, which have been ethically...
    £17.49

    Unavailable

  • AATU Canine 80/20 Grain-free Duck Dry...

    AATU Canine 80/20 Duck is a single protein, grain-free diet for dogs. Made with 80% duck and 20% fruits and vegetables.
    £18.99
  • AATU Canine 80/20 Grain-free Duck Dry...

    AATU Canine 80/20 Duck is a single protein, grain-free diet for dogs. Made with 80% duck and 20% fruits and vegetables.
    £69.99
  • AATU Canine 80/20 Grain-free Duck Dry...

    AATU Canine 80/20 Duck is a single protein, grain-free diet for dogs. Made with 80% duck and 20% fruits and vegetables.
    £41.99
  • AATU Canine 80/20 Grain-free Salmon...

    AATU Canine 80/20 Salmon & Herring is a single protein, grain-free diet for dogs. Made with 80% fish and 20% fruits and...
    £18.99
  • AATU Canine 80/20 Grain-free Salmon...

    AATU Canine 80/20 Salmon & Herring is a single protein, grain-free diet for dogs. Made with 80% fish and 20% fruits and...
    £69.99
  • AATU Canine 80/20 Grain-free Salmon...

    AATU Canine 80/20 Salmon & Herring is a single protein, grain-free diet for dogs. Made with 80% fish and 20% fruits and...
    £41.99
  • Burns Choice Adult Fish & Maize 2kg

    Burns Choice Fish and Maize is a complete and balanced dry food for adult dogs of all sizes. It is hypoallergenic and...
    £7.99
  • Burns Choice Adult Fish & Maize 12kg

    Burns Choice Fish and Maize is a complete and balanced dry food for adult dogs of all sizes. It is hypoallergenic and...
    £34.99
  • Burns Original Adult Fish & Brown...

    Burns Fish & Brown Rice is suitable for adult (> 9months) and senior and dogs It is hypoallergenic and free from wheat...
    £49.99
  • Burns Original Adult Fish & Brown...

    Burns Fish & Brown Rice is suitable for adult (> 9months) and senior and dogs It is hypoallergenic and free from wheat...
    £7.99
  • Burns Original Adult Fish & Brown...

    Burns Fish & Brown Rice is suitable for adult (> 9months) and senior and dogs It is hypoallergenic and free from wheat...
    £26.99
  • Burns Original Adult Lamb & Brown...

    Burns Lamb & Brown Rice is suitable for adult (> 9months) dogs of all sizes. It is hypoallergenic and free from wheat...
    £52.99
  • Burns Original Adult Lamb & Brown...

    Burns Lamb & Brown Rice is suitable for adult (> 9months) dogs of all sizes. It is hypoallergenic and free from wheat...
    £7.99
  • Burns Original Adult Lamb & Brown...

    Burns Lamb & Brown Rice is suitable for adult (> 9months) dogs of all sizes. It is hypoallergenic and free from wheat...
    £23.99
  • Burns Original Puppy Lamb & Rice...

    Burns Original Puppy Lamb and Rice is a hypoallergenic diet and is perfect for puppies and juniors who have a sensitive...
    £39.99
  • Burns Original Puppy Lamb & Rice 2kg

    Burns Original Puppy Lamb and Rice is a hypoallergenic diet and is perfect for puppies and juniors who have a sensitive...
    £8.00
  • Burns Original Puppy Lamb & Rice 6kg

    Burns Original Puppy Lamb and Rice is a hypoallergenic diet and is perfect for puppies and juniors who have a sensitive...
    £23.99
  • Burns Sensitive Adult Duck & Brown...

    Burns Sensitive Duck & Rice, has been specifically formulated for dogs that are sensitive, whether this be skin...
    £46.99
  • Burns Sensitive Adult Duck & Brown...

    Burns Sensitive Duck & Rice, has been specifically formulated for dogs that are sensitive, whether this be skin...
    £8.99
  • Burns Sensitive Adult Duck & Brown...

    Burns Sensitive Duck & Rice, has been specifically formulated for dogs that are sensitive, whether this be skin...
    £24.99
  • Burns Sensitive Adult Pork & Potato...

    Burns Sensitive Pork & Potato, has been specifically formulated for dogs that are sensitive, whether this be skin...
    £46.99
  • Burns Sensitive Adult Pork & Potato...

    Burns Sensitive Pork & Potato, has been specifically formulated for dogs that are sensitive, whether this be skin...
    £7.99
  • Burns Sensitive Adult Pork & Potato...

    Burns Sensitive Pork & Potato, has been specifically formulated for dogs that are sensitive, whether this be skin...
    £25.99
  • Hill's Prescription Diet d/d Canine...

    Hill's Prescription Diet d/d Canine is clinical nutrition especially formulated to support your dog's skin and food...
    £59.99
  • Hill's Prescription Diet d/d Canine...

    Hill's Prescription Diet d/d Canine is clinical nutrition especially formulated to support your dog's skin and food...
    £24.99
  • Hill's Prescription Diet d/d Canine...

    ill's Prescription Diet d/d Canine is clinical nutrition especially formulated to support your dog's skin and food...
    £59.99
  • Hill's Prescription Diet d/d Canine...

    Hill's Prescription Diet d/d Canine is clinical nutrition especially formulated to support your dog's skin and food...
    £24.99
  • Hill's Prescription Diet d/d Feline...

    Prescription Diet Feline d/d Venison and Green Pea is formulated for the nutritional management of cats with food...
    £15.49
  • James Wellbeloved Adult Cat Lamb...

    James Wellbeloved Adult Cat Lamb is a hypo-allergenic wet food for adult cats.
    £29.99
  • James Wellbeloved Adult Dog Duck &...

    James Wellbeloved Adult Dog Duck & Rice is a hypo-allergenic dry food for adult dogs made from natural ingredients.
    £44.99
  • James Wellbeloved Adult Dog Duck &...

    James Wellbeloved Adult Dog Duck & Rice is a hypo-allergenic dry food for adult dogs made from natural ingredients.
    £7.49
  • James Wellbeloved Adult Dog Duck &...

    James Wellbeloved Adult Dog Duck & Rice is a hypo-allergenic dry food for adult dogs made from natural ingredients.
    £25.49
  • James Wellbeloved Adult Dog Fish &...

    James Wellbeloved Adult Dog Fish & Rice is a hypo-allergenic dry food for adult dogs made from natural ingredients.
    £44.99
  • James Wellbeloved Adult Dog Fish &...

    James Wellbeloved Adult Dog Fish & Rice is a hypo-allergenic dry food for adult dogs made from natural ingredients.
    £7.29
  • James Wellbeloved Adult Dog Fish &...

    James Wellbeloved Adult Dog Fish & Rice is a hypo-allergenic dry food for adult dogs made from natural ingredients.
    £26.49
  • James Wellbeloved Adult Dog Grain Free...

    James Wellbeloved Adult Dog Grain Free Fish & Vegetables is a hypo-allergenic dry food for adult dogs made from natural...
    £7.48
  • James Wellbeloved Adult Dog Grain Free...

    James Wellbeloved Adult Dog Grain Free Fish & Vegetables is a hypo-allergenic dry food for adult dogs made from natural...
    £37.49
  • James Wellbeloved Adult Dog Grain Free...

    James Wellbeloved Adult Dog Grain Free Lamb & Vegetables is a hypo-allergenic dry food for adult dogs made from natural...
    £7.49
  • James Wellbeloved Adult Dog Grain Free...

    James Wellbeloved Adult Dog Grain Free Lamb & Vegetables is a hypo-allergenic dry food for adult dogs made from natural...
    £37.49
  • James Wellbeloved Adult Dog Lamb &...

    James Wellbeloved Adult Dog Lamb & Rice is a hypo-allergenic dry food for adult dogs made from natural ingredients.
    £44.99
  • James Wellbeloved Adult Dog Lamb &...

    James Wellbeloved Adult Dog Lamb & Rice is a hypo-allergenic dry food for adult dogs made from natural ingredients.
    £7.49
  • James Wellbeloved Adult Dog Lamb &...

    James Wellbeloved Adult Dog Lamb & Rice is a hypo-allergenic dry food for adult dogs made from natural ingredients.
    £26.49
  • James Wellbeloved Adult Dog Large Breed...

    James Wellbeloved Adult Dog Large Breed Duck & Rice is a hypo-allergenic dry food for large dogs made from natural...
    £44.99
  • James Wellbeloved Adult Dog Large Breed...

    James Wellbeloved Adult Dog Large Breed Fish & Rice is a hypo-allergenic dry food for large dogs made from natural...
    £44.99
  • James Wellbeloved Adult Dog Large Breed...

    James Wellbeloved Adult Dog Large Breed Lamb & Rice is a hypo-allergenic dry food for large dogs made from natural...
    £44.99
  • James Wellbeloved Adult Dog Large Breed...

    James Wellbeloved Adult Dog Large Breed Lamb & Rice is a hypo-allergenic dry food for large dogs made from natural...
    £15.79
  • James Wellbeloved Adult Dog Small Breed...

    James Wellbeloved Adult Dog Small Breed Fish & Rice is a hypo-allergenic dry food for small breed dogs made from...
    £7.39
  • James Wellbeloved Adult Dog Small Breed...

    James Wellbeloved Adult Dog Small Breed Fish & Rice is a hypo-allergenic dry food for small breed dogs made from...
    £28.79
  • James Wellbeloved Adult Housecat Duck...

    James Wellbeloved Adult Housecat Duck & Rice is a complete hypo-allergenic dry food for adult cats who spent all their...
    £9.79
  • James Wellbeloved Adult Housecat Duck...

    James Wellbeloved Adult Housecat Duck & Rice is a complete hypo-allergenic dry food for adult cats who spent all their...
    £21.29
  • James Wellbeloved Junior Dog Duck &...

    James Wellbeloved Junior Dog Duck & Rice is a hypo-allergenic dry food for junior dogs made from natural ingredients.
    £45.29
  • James Wellbeloved Junior Dog Duck &...

    James Wellbeloved Junior Dog Duck & Rice is a hypo-allergenic dry food for junior dogs made from natural ingredients.
    £7.49
  • James Wellbeloved Junior Dog Fish &...

    James Wellbeloved Junior Dog Fish & Rice is a hypo-allergenic dry food for junior dogs made from natural ingredients.
    £45.29
  • James Wellbeloved Junior Dog Fish &...

    James Wellbeloved Junior Dog Fish & Rice is a hypo-allergenic dry food for junior dogs made from natural ingredients.
    £7.49
  • James Wellbeloved Junior Dog Lamb &...

    James Wellbeloved Junior Dog Lamb & Rice is a hypo-allergenic dry food for junior dogs made from natural ingredients.
    £45.29
  • James Wellbeloved Junior Dog Lamb &...

    James Wellbeloved Junior Dog Lamb & Rice is a hypo-allergenic dry food for junior dogs made from natural ingredients.
    £7.59
  • James Wellbeloved Junior Dog Lamb &...

    James Wellbeloved Junior Dog Lamb & Rice is a hypo-allergenic dry food for junior dogs made from natural ingredients.
    £25.98
  • James Wellbeloved Junior Dog Large...

    James Wellbeloved Junior Dog Large Breed Fish & Rice is a natural and hypo-allergenic dry food for large breed dogs...
    £45.29
  • James Wellbeloved Junior Dog Large...

    James Wellbeloved Junior Dog Large Breed Fish & Rice is a natural and hypo-allergenic dry food for large breed dogs...
    £15.96
  • James Wellbeloved Junior Dog Large...

    James Wellbeloved Junior Dog Large Breed Lamb & Rice is a natural and hypo-allergenic dry food for large breed dogs...
    £45.29
  • James Wellbeloved Junior Dog Large...

    James Wellbeloved Junior Dog Large Breed Lamb & Rice is a natural and hypo-allergenic dry food for large breed dogs...
    £15.79

    Unavailable

  • James Wellbeloved Light Dog Lamb &...

    James Wellbeloved Light Dog Lamb & Rice is a hypo-allergenic dry food ideal for weight control in adult dogs.
    £5.99
  • James Wellbeloved Light Dog Lamb &...

    James Wellbeloved Light Dog Lamb & Rice is a hypo-allergenic dry food ideal for weight control in adult dogs.
    £37.89
  • James Wellbeloved Puppy Duck & Rice...

    James Wellbeloved Puppy Duck & Rice is a hypo-allergenic dry food for puppies made from natural ingredients.
    £7.47
  • James Wellbeloved Puppy Duck & Rice...

    James Wellbeloved Puppy Duck & Rice is a hypo-allergenic dry food for puppies made from natural ingredients.
    £26.98
  • James Wellbeloved Puppy Fish & Rice...

    James Wellbeloved Puppy Fish & Rice is a hypo-allergenic dry food for puppies made from natural ingredients.
    £45.29
  • James Wellbeloved Puppy Fish & Rice...

    James Wellbeloved Puppy Fish & Rice is a hypo-allergenic dry food for puppies made from natural ingredients.
    £7.49
  • James Wellbeloved Puppy Fish & Rice...

    James Wellbeloved Puppy Fish & Rice is a hypo-allergenic dry food for puppies made from natural ingredients.
    £26.69
  • James Wellbeloved Puppy Lamb & Rice...

    James Wellbeloved Puppy Lamb & Rice is a hypo-allergenic dry food for puppies made from natural ingredients.
    £45.29
  • James Wellbeloved Puppy Lamb & Rice...

    James Wellbeloved Puppy Lamb & Rice is a hypo-allergenic dry food for puppies made from natural ingredients.
    £7.36
  • James Wellbeloved Puppy Lamb & Rice...

    James Wellbeloved Puppy Lamb & Rice is a hypo-allergenic dry food for puppies made from natural ingredients.
    £25.97
  • James Wellbeloved Senior Cat Lamb...

    James Wellbeloved Senior Cat Lamb is a natural and hypo-allergenic wet food for senior cats.
    £30.39
  • James Wellbeloved Senior Dog Duck &...

    James Wellbeloved Senior Dog Duck & Rice is a natural and hypo-allergenic dry food ideal for dogs over 7 years of age.
    £45.29
  • James Wellbeloved Senior Dog Duck &...

    James Wellbeloved Senior Dog Duck & Rice is a natural and hypo-allergenic dry food ideal for dogs over 7 years of age.
    £7.49
  • James Wellbeloved Senior Dog Duck &...

    James Wellbeloved Senior Dog Duck & Rice is a natural and hypo-allergenic dry food ideal for dogs over 7 years of age.
    £26.89
  • James Wellbeloved Senior Dog Fish &...

    James Wellbeloved Senior Dog Fish & Rice is a natural and hypo-allergenic dry food ideal for dogs over 7 years of age.
    £45.29
  • James Wellbeloved Senior Dog Fish &...

    James Wellbeloved Senior Dog Fish & Rice is a natural and hypo-allergenic dry food ideal for dogs over 7 years of age.
    £7.28
  • James Wellbeloved Senior Dog Fish &...

    James Wellbeloved Senior Dog Fish & Rice is a natural and hypo-allergenic dry food ideal for dogs over 7 years of age.
    £26.78
  • James Wellbeloved Senior Dog Lamb &...

    James Wellbeloved Senior Dog Lamb & Rice is a natural and hypo-allergenic dry food ideal for dogs over 7 years of age.
    £45.29
  • James Wellbeloved Senior Dog Lamb &...

    James Wellbeloved Senior Dog Lamb & Rice is a natural and hypo-allergenic dry food ideal for dogs over 7 years of age.
    £7.49
  • James Wellbeloved Senior Dog Lamb &...

    James Wellbeloved Senior Dog Lamb & Rice is a natural and hypo-allergenic dry food ideal for dogs over 7 years of age.
    £26.89
  • Rockster Heaven and Earth 6 x 410g

    Certified bio-organic complete wet food for adult dogs. 100% human-grade carefully selected ingredients of the highest...

    £29.70

    £23.76

  • Rockster Heaven and Earth organic dog...

    Certified bio-organic complete wet food for adult dogs. 100% human-grade carefully selected ingredients of the highest...

    £4.95

    £3.96

  • Ziwi Peak Canine Air-Dried Venison 2.5kg

    Ziwi Peak Venison is a novel, single protein complete dry food for dogs. Ideal for dogs with protein allergies or...
    £77.99
  • Ziwi Peak Canine Venison Tin 390g

    Ziwi Peak Venison is a novel, single protein complete wet food for dogs. Ideal for dogs with protein allergies or...
    £3.89